One could easily argue that the gender inequality days are way behind us.
However, if you dig deeper, you will quickly realize that the reality is different, even in many cases around us.
So, as Women's International Day 2023 was getting closer, we got inspired to do something in our community to challenge the status quo and do more than a social media post for this day.
That is how the Be All You Want To Be campaign started. During the year, we will dedicate a part of our content to successful women in business and networking and inspiring women in our community to dream big and move the limits.
FIRST BE ALL YOU WANT TO BE EVENT
Usually, the first steps are the hardest. But this time, that was not the case.
On February 23rd, we hosted our first Be All You Want to Be event in our office. We opened our office doors to a fantastic networking event where all the participants had a chance to get their professional business photos done. The goal was to expand our network, share inspiring stories, and support everyone who wanted to enhance their personal brand on online business platforms.
It was fantastic to talk with women who strongly believe in their dreams and are ready to build them while sharing their life and career paths, experience, and knowledge with others.
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WORKING WITH THE BEST OF THE BEST AND SHARING THAT OPPORTUNITY WITH OTHERS
As we take pride in our team's expertise, we use the same principle when choosing who to work with.
For years, we have been working with a fantastic duo - Marko Popov and Nebojša Tatomirov, who are true professionals and make world-class photography and video content.
This was our gift to the event participants. Everyone got a chance to be a model and create a professional business photo that they could use as a resume photo or to enhance their brand on some professional business platforms.
The photo session was exceptional, and everyone had a great time - thank you, Nebojša and Marko!
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NETWORKING DONE RIGHT
Have you heard a familiar saying - Women Supporting Women? Well, we proved it - and went beyond it (a bit about that at the end of the blog)!
At our networking event, everyone got a chance to meet two incredible and successful women who responded to our invitation for this campaign, Ivana Koprivica, and Danijela Lalic.
They shared their career and life paths and the ups and downs they have had down the road. They also gave us an incredible interview, where we learned a lot about what it takes to have a successful career in our society, what to do when you face obstacles, and how to act if you have gender inequality issues. The interview will be online soon - stay tuned!
Another question for you - have you ever been to an actual networking event?
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We organized it as speed dating. First, each participant took two numbers from the bowl, where each number indicated the number of the table at which they would sit during the networking. Then, after 20 minutes, the participants changed tables and got to know new people thoroughly.
In this way, we've helped everyone meet more people faster. Almost like a dating app!
HOW DID WE KNOW WE WERE ON THE RIGHT PATH?
Women were not only guests at this event - we've had a lot of guys from our team join us as well, and we couldn't be happier to share this journey with them.
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They listened carefully to what we discussed and shared their opinions on the matter.
This was when we knew that we had succeeded with the idea we had in the first place. We once again felt that our team is made of fantastic people who are not afraid to openly share their opinions on important social issues and want to get involved in challenging the status quo. The whole vibe during the event was just contagious, and we can't wait to do this again.
QBEEZ TIME
To make this event more valuable for everyone, we decided to make one more team activity where everyone would have fun but also learn.
Our famous Qbeez is traditionally organized by our amazing and knowledgeable colleague, Aleksa Vucaj, who made an extra effort this time and created a special Qbeez edition dedicated to successful women who were or still are important figures in our society.
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All the questions in the quiz were related to successful and famous women in these fields. In this way, Aleksa brought us incredible information and fun facts that indicate that hard work always pays off.
If you want to play this quiz, and learn more about some of the most powerful women of the old and new eras, feel free to contact us at [email protected], and we will send it to you!
LAST BUT NOT THE LEAST
This is just the beginning! Expect to hear a lot of inspiring stories from us for the rest of the year. We will be featuring successful women from our community - so if you know someone you want to recommend, feel free to do so at [email protected]
Also, follow us on social media and get ready for our next event - we would be thrilled to meet you.
Let's work together to empower women in business and encourage them to be all they want to be!
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Teodora Grubor
Marketing Manager